Customer Centric Transformation

Address your target group personally

You know what your customers want. But do you also know what they need? Intelligent, data-driven marketing is more than just technology – it combines target groups, data, budget and creativity into a unified customer experience. We help you to find out more about your customers and to better understand their journeys.

What you’ll get:

• CMO strategies

• agile marketing

• strategic marketing planning and resource management

• marketing automation and customer analytics

• marketing and meeting clouds (Salesforce, SAP, Adobe, Google)

• optimisation of marketing spendings

• customer journey interaction design

Turn leads into sales

A commerce platform and partner ecosystems are powerful tools for increasing conversion rates, revenues, and profitability. We help you to stay connected with your customers and partners in a completely new way throughout the entire customer life cycle. We’ll guide you throughout your transformation journey, from strategy and realisation to platform implementation and integration – across all business units.

What you’ll get:

• CPQ (configuration, price and offer)

• Customer Life Cycle Management (CLM)

• e-commerce (with Salesforce Commerce Cloud)

• retail execution solution

• partner and supplier relationship management

• customer and partner community clouds with Salesforce 

• development and optimisation of sales journeys

Sell more efficiently and intelligently

How do you achieve the best possible market price? Smart pricing brings new opportunities. To take advantage of them, you need to strengthen your own pricing power. With our pricing tool and our smart pricing analyses, you have excellent instruments at hand to analyse customers’ willingness to pay for your products and to maximise your profit.

We support you in automating sales processes and increasing your operational productivity.

What you’ll get:

• pricing strategy and implementation

• dynamic pricing

• revenue management

• implementation of the Salesforce Sales Cloud 

• pricing for new products

Use customer-centricity as a growth driver

Customer-centricity pursues clear business goals and creates competitive advantages. By developing and implementing a customer experience and engagement strategy, you can make your company fit for the future. Use customer-centricity as a growth driver for your company. We will guide you from generating insights to implementing customer experience management.

What you’ll get:

• overall customer service and engagement strategy

• improved lead generation and customer loyalty 

• touchpoint analyses and optimisation of touchpoints and purchase decision processes

• implementation of customer experience management

• digital service and field service solutions with Salesforce